2012年4月16日 星期一


Week 9 The relationship between BPR and the core competitiveness
Source / Reference:
1) Study and Application of BPR Strategy Based on Core-Competence”by 李冠强
http://www.lw23.com/lunwen_1354992/

Subject:
The relationship between BPR and the core competitiveness
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Response:


BPR should be using their core resources as a guide. Based on the strategic concept of the core competitiveness, the company has only to establish the existing advantages on the basis of the strategy that will guide enterprises to obtain or maintain long-lasting strategic advantage. Therefore, enterprises should give more consideration to their ability and resources, to operate business in the areas that has certain advantages, rather than simply consider market appeal, the blind into other areas, especially in the lack of strategic association with its core competitive advantage industrial fields. This pointed out the direction for the enterprise BPR.


BPR should be conducive to the formation of the enterprise core competencies. BPR is an effective way for the formation of the core competitiveness of enterprises through business process reengineering, and re-integration of the necessary elements of competitiveness. If the business is in business process reengineering is not explicitly access and integration of important elements of competitiveness as a strategic goal, over the pursuit of short-term financial benefits, it is possible be affected after the disappearance of the short-term financial interests, while also miss some opportunities to get the key elements of competitiveness. Therefore, BPR should be the strategic goal of positioning in as soon as possible to access and integrate the core competitiveness of the training and development resources that are important elements, rather than short-term interests of the lure.


BPR need to focus on combine internal competition elements. The combination of elements of the internal competition is an important part of their core competitiveness. At present, most enterprises increase varying degrees of efficiency and competitiveness through business process reengineering in business processes than in the past, but often ignore the integration of these elements of competitiveness, not only lack effective collaboration in the overall process of institutional, also lack of integration between the various processes in the technology, marketing and management. Competitive elements of the restructuring process are the process of extension of the original core competitiveness of enterprises and through the complementary advantages to establish a new competitive advantage, core competitiveness and growth. Therefore, business process reengineering, need to pay attention to the internal reorganization of the elements of competitiveness, so that the potential competitive advantage can be achieved

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